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PTA Bank Rebrand, 2017

Project Details

  • Location: Kigali, Rwanda
  • Client: TDB Bank

PTA Bank Rebrand, 2017

On the 23rd November 2017, PTA Bank rebranded to Trade and Development Bank (TDB). The rebranding represents rejuvenation and recommitment to innovate and play a more active role in promoting trade, economic development and regional integration.
Rwanda Events organized a press conference to ensure the media is well informed in order to raise awareness to the public, as well as a cocktail ceremony to officiate the rebranding.